The cinematic trailer for Skull and Bones tells a ‘rags to riches’ story about the destitute character Sam, finding his way from the streets of Boston, overcoming adversities and swashbuckling his way to become a pirate lord in the Indian Ocean.

In order to tell the story which spans oceans, continents and time, Goodbye Kansas collaborated closely with DDB and Ubisoft Singapore to find the correct context, tone and tempo of the narrative as well as flesh out and develop the protagonist: Sam.
The challenge was to show the hero’s journey, as well as hint at the larger scope of the game’s world and the possibilities it offers.

The trailer was released July 7 2022.

Client: Ubisoft & DDB Paris

Goodbye Kansas Cinematic Team
Director: Emnet Mulugeta
VFX Supervisors: Henrik Eklundh, Martin Johansson
CG Supervisor: Alexis Andersson
Art Director: Gustaf Holmsten
Animation Director: Jonathon Tyler
Executive Producer: Jan Cafourek
Producer: Rebeca Cervantes, Thomas Oger, Emily Williams
Production Coordinator: Anna Thenberg
Production Assistant: Emma Lindqvist